We've been featured in a number of publications. Read more about us!

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Door-knocking builds base for Early 'n Fresh

31 August 2021

WE started Early 'n Fresh about five years ago with home delivery boxes. However, with Woolworths and Coles doing online deliveries, there was too much competition and it really didn't take off so I went back to what I know - wholesaling and providing to cafes and restaurants....

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Grocery delivery services in Melbourne

26 August 2021

This wife-and-husband team run a small produce business supplying fruits and vegetables to restaurants and cafés in Melbourne and regional Victoria. When lockdown happened, they began delivering fresh fruits and veggies to residential homes in inner Melbourne...

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Here’s A Heap Of Melbourne Grocers That Are Doing Online Produce Boxes & Pantry Essentials

13 July 2020

Now that Melbourne is staring down another six weeks of self-isolation and staying at home under the second wave of Stage 3 restrictions, it’s time to seriously look into getting more essential things delivered to limit our exposure to others...

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Fruit and veg on your doorstep

19 June 2020

The arrival of COVID-19 presented some challenges for Early N Fresh, but the business has successfully adapted its processes to the current climate...

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Fresh to your door

3 June 2020

Covid-19 has changed the way most people shop. As customers avoid supermarkets, delivery services like Early'N'Fresh have become an increasingly important part of the food supply chains.

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14 May 2020

Looking for a great spot to get fresh fruit and vegetables? The votes are in and we’ve unearthed your favourite Melbourne greengrocers. Find out who made the grade. SEE ALL THE WINNERS

*Herald Sun membership required to access the article

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17 April 2020

Recently we were sent a box of goodies from small boutique fruit & vegetables business Early 'N' Fresh, recently mentioned by Epicure at The Age. This company were supplying cafes and restaurants in the south eastern suburbs of Melbourne and they got hit really hard with the closure of non essential services....

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Our pick of Melbourne's produce boxes

13 April 2020

By the time the lockdown is over, we may finally have learnt to shop as we should: supporting locals businesses who are supporting our local producers. You can start right now by backing away from the canned goods aisle of the supermarket and turning to produce boxes from your local grocers, butchers and restaurants-turned-provedores...

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Skip the Supermarket Stress – Get Grocery and Produce Boxes From These Melbourne Venues Instead

26 March 2020

Measures to slow the spread of coronavirus have completely changed Melbourne’s dining landscape, but our restaurants, bars and cafes are quickly adapting.

Many are supporting their regular produce suppliers by selling boxes...


Just wanted to say a huge thank you for the delivery.

I’ve been searching for excellent quality produce to be delivered for ages and am so glad I finally came across your company.

After receiving my first of many orders from you, the quality produce and excellent customer service really stands out.

I’ve just had identical twin girls and with everything going on in this world, it makes me grateful that there’s businesses like yours around.

Thanks heaps,

Anthony S.

1. The quality and freshness of the fruit and veg is awesome. It is lasting longer than other fruit and veg shops and definitely better than the supermarkets. I am finding we are throwing out less as the produce is so much better.

2. You are a little more expensive but the convenience of putting in an order at 8:00pm and delivery 6:30am the following day cannot be beat. This coupled with #1 just shows that you get what you pay for and I still think it is a bargain!

Keith J.

I received my first delivery from you this morning after seeing someone post about you on Facebook.

I'd just like to say a massive thank you.  Ordering was easy, prices comparable,  but the quality was what really stood out.

Beautiful, fresh ...bananas a little green just how I buy them!  No massively under sized or oversized pieces. No bruised or mouldy  fruit or green potatoes.

I'll definitely be ordering again, and will highly recommend you to my friends and family.

Thank you.

Carrie R.

I just want to say how wonderful my fruit and veggies are. I’ve forgotten what ‘fresh’ actually means!
I’ll be ordering again!

Although it will take me some time to get through all this! And that’s ok because it won’t go off!
Many thanks

Susan K.

Hey guys!

Wanted to say a big thank you for this recent delivery - I had forgotten to add notes to use less plastic in packing but you did it anyway! (Unless it means you are using less plastic automatically now, which is also so great?!)

But sincerely, thank you for providing such fantastic produce & an easy way to get my fresh fix. I moved into the area in May & being able to have this delivered during these times & in a new area has been such a relief.

Keep on keeping on - thanks again!

Nikki M.

Your company was recommended on our local Facebook page when someone was looking for recommendations for fresh fruit and vegetable delivery. I have ordered from you 3 or 4 times now. I am so impressed with the quality of fruit and vegies and the service you offer. My family has never eaten so much fresh fruit and vegies. The taste, compared to what I used to purchase in the supermarket is remarkable. Everything tastes so much fresher and the flavors overall are so much nicer.

Thank you for the service you are offering. I have and will continue to recommend you to my friends and family.

Kelly F.

I just wanted to say a quick thank you for your service. As an employee and long time shopper at one of the big 2 supermarkets, I'm blown away by the quality and freshness of your produce.

I must have been living under a rock.

Jean S.

Thought I would tell you about my first experience with your fruit and veg.

The basil was so fresh and smelt lovely – I promptly made some pesto.

Then I had a few strawberries – perfect, no need for additional sugar and full of flavour.

Ate a green apple which had no blemishes and juicy – very fresh tasting.

Then I used the eggs to make a frittata using the leek and sweet potato which will last me throughout the weekend, using the lettuce, etc for my salad.  The lettuce was so large, I didn’t even know it was a lettuce, I thought I must have ordered a cauliflower.

Anyway, thank you.  You have an edge on other suppliers, I am thinking.  Everything so very very fresh.

Elaine G.

Thank you so much for the delivery!!

The whole process was a breeze from start to finish and I’m so impressed with the quality of the produce too.

Thank you to your team for your hard work especially during this time.

Sarah E.

Thanks Simon, what a great delivery service not to mention how we love how fresh everything is the quality of the fruit & veg is sensational.

My daughter had a delivery from you yesterday in Surrey Hills and she told me about you, now I have posted your flyer to my Facebook & Instagram accounts and telling all my friends and family what a great service you are offering.
I will never buy from a supermarket again.
Very happy to promote the great job your are doing.

Desma L.

I placed my first order at approximately 1.30 am this morning. It was on my doorstep approximately 5-6 hours later. I wasn't expecting delivery Friday morning.

I don't know how you got it to us so quickly, but THANK YOU!

We are thrilled with the quality of the fruit and veg and it is great knowing that our food hasn't been handled by many before.

Thank you, thank you.
We are super impressed.

Sheryl R.

I just wanted to say how glad I am we found  early and fresh! If it wasn't for woolworths stopping delivery, we would not have found you so I am glad and will not be returning to them for fruit and veg ever!

The produce we buy from you is so FRESH it basically lasts the whole month if we use certain things first. Woolies was so bad often it would come to us in such a bad state I would be requesting an immediate refund on the day it arrived.

This discovery of your company has been a happy surprise of these crazy times we are currently living in.

From a fruit and veg loving vegetarian with a fresh appreciation of green grocery,

Catherine R.